About Catalina Software

Our story

We code and deliver logistics software that has been specifically designed to meet your needs.

Founded in 1997 in Downham Market, Norfolk, Catalina Software has grown to be a specialist in logistics software. With more than 20 years of experience, our software, Freedom®, is recognised as the UK’s leading logistics software. We offer complete and cost-effective solutions for courier, transport, executive car and chauffeur companies that think globally and act locally.

Customers can access Freedom®  from a desktop, tablet or mobile device. Freedom® has 30+ booking interfaces with the devleopment of technoogy interface partners, plus a standard published interface, allowing our customers to receive and send bookings anywhere in the world through an integrated network of APIs (Application Programming Interface).

Freedom® enables customers to streamline their processes and manage the full life-cycle for client delivery on a global basis. Our unique products and solutions are developed in-house by our dedicated team of software developers, who have expert knowledge, and many years of experience within the industry. 

Managed in an agile environment, we have proven time and again that we can respond quickly and effectively to our customers' needs whilst ensuring levels of delivery, support and customer service are unparalleled.

Meet the team

"We have a great team - everyone wants to do the best possible job. It feels great that with this dedication of staff, loyal customers, and the new customers that want to join the Catalina family, the company will continue to grow and succeed, helping our customers meet the demands of the market." Graeme Whiting, Founder of Catalina Software Ltd.

Every one of us is responsible for the continued success of the company. Here are some of the key players in the team…

Graeme Whiting

Managing Director

Graeme has over 29 years of experience in the logistics software industry, having worked as a Senior IT Manger at Hays Logistics where he worked on contracts such as Marks & Spencer, Philips Electronics and Hays Express/DX. 

Richard Hardy

Head of Product

Richard has over 10 years’ experience of software engineering and holds a BSc (Hons) in Software Engineering and great expertise in the software itself. Richard is responsible for the ongoing development of new and existing products.

Latest blogs

Read one of our latest blog articles to keep up to date with recent Catalina and industry news:

What our customers say

Catalina are continually innovating and updating the software, ensuring it remains the best solution on the market. This leaves us safe in the knowledge that can always rely on the stability of the software and the company behind it.



Ali Raja


World Wide Chauffeur Drive Ltd